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Your roster is your agency’s talent pool — a centralized directory of every brand ambassador you work with. There are several ways to add talent to your roster, from sharing an invite link to bulk-importing from a CSV file.

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Prerequisites

  • An active agency account on Promo
  • At least one published activation (for the invite link method)
Click Roster in the sidebar to open your talent directory. You’ll see all your current brand ambassadors displayed as cards with their photos, names, and location.
Roster overview showing ambassador cards with photos and details
Use the toolbar at the top to search by name, filter by starred status, or switch between card and list views.

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Open the Add Talent modal

Click the Add Talent button in the top-right corner. This opens a modal with four methods for adding ambassadors to your roster.
Add Talent modal showing the Invite tab with share link and email options
The Invite tab is the simplest way to grow your roster. You get two options:
  • Share Link — Copy your unique roster invite link and share it with ambassadors via text, social media, or any messaging platform. Anyone with this link can apply to join your roster.
  • Send via email — Enter an email address and click Send to email the invite directly from Promo.
The invite link is unique to your agency and stays active permanently. Bookmark it for quick sharing.

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Method 2: Add a single ambassador

Switch to the Single tab to manually add one person at a time. Fill in their basic details:
  • First Name and Last Name (required)
  • Email (required)
Single entry form with name and email fields
Click Show additional fields to add more details like phone number, gender, date of birth, address, internal notes, and up to 3 photos.
Expanded single entry form showing all optional fields
If the email matches an existing Promo account, the ambassador is automatically linked to your roster. Otherwise, they’re added to your private roster as a pending entry.
Before importing, you must accept the consent statement confirming you have permission to share the ambassador’s personal data with Promo. Check Send invitation email to automatically email the ambassador an invite to join Promo and connect with your agency.

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Method 3: Bulk CSV upload

Switch to the Bulk tab to import multiple ambassadors at once from a CSV file.
Bulk CSV upload tab with template download and file upload area
1

Download the template

Click Download Template to get a CSV file with the correct column headers.
2

Fill in your data

Open the template and add your ambassador data. Required columns are first_name, last_name, and email. Optional columns include phone, gender, photo_1, photo_2, and photo_3.
3

Upload and review

Drag your CSV file into the upload area or click to browse. Promo will preview your data and flag any duplicates or errors before importing.
4

Accept consent and import

Check the consent statement, then click Import to add all valid entries to your roster.
Photo columns accept URLs — if your ambassadors have headshots hosted online, include the direct image URLs in the photo_1, photo_2, and photo_3 columns.

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Method 4: Import from another platform

Switch to the Import tab to migrate your roster from a staffing platform like PopBookings.
Import tab showing PopBookings and StaffConnect options
Select PopBookings to upload a CSV export from PopBookings. Promo automatically maps PopBookings column names to the correct fields and downloads any linked photos.
StaffConnect import is coming soon. Contact support if you need to migrate from another platform not listed here.

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View ambassador details

Click on any ambassador card to open the detail panel on the right side of the screen. This shows their full profile including:
  • Media portfolio photos
  • Work experience and education
  • Skills and certifications
  • Applications to your activations
  • Reviews and ratings from your team
Ambassador detail panel showing Chloe Wilson's profile with media, experience, and skills
From the detail panel, you can:
  • Star an ambassador to mark them as a favorite
  • Email or Phone them directly
  • Switch to the Applications tab to see their history with your agency
  • Switch to the Reviews tab to add ratings and notes

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Tips

Use the Starred toggle in the toolbar to quickly filter your roster down to your top talent.
Ambassadors who apply to your activations are automatically added to your roster — no manual import needed.
When importing ambassadors, make sure you have their consent to share their personal data with Promo. This is required by the consent statement and helps protect everyone’s privacy.